Helping The Fighters Of A Retail Revolution

The Bettis Group, LLC is a boutique marketing consultancy that provides service to boutique eCommerce retailers who make some of the most unique and innovative products in their markets - products that enhance the well-being of their customers. We believe in quality craftsmanship - regardless if the work is done with hammers and nails or pixels and code.

 
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About Rob

As a Google Ads, Analytics, & Facebook Marketing Partner, I spend my days pursuing my passion of helping retailers thrive amidst a burgeoning eCommerce reformation - as the market pendulum swings back toward uniqueness, craftsmanship, & artistry.

Prior to launching my independent business in 2017, I spent a decade managing digital marketing at two agencies, including a Google Premier agency & the first Google Partner Agency in the state of Tennessee.

 

Core Values

 

Trust Is An Advantage

If we all trust each other, if I trust my clients, and if my clients trust me, everything flows better - service, quality, and performance. Additionally, I believe that trust is built through two channels - character and competency. I strive to build trust through both channels, but character is paramount.

Play The Long Game

The fact is, short-term gains never justify long-term sacrifice.

This is not a 'flash in the pan' company. I am on a mission and to achieve it, I need a significant foothold that can only be developed by consistently investing in the future.

Cows Are Not Sacred

Professionally, I do not continue to do something just because it’s “always been done that way”. Things change because people, businesses, and technology changes. I am always looking for ways to improve my service and quality.

 

An Agent of Customer Satisfaction

My goal is to super-serve every client.  So many firms make this claim but fail to deliver. In a “thank-you economy”, I believe this is the best way to create lasting, meaningful relationships with my clients.  

Maker of Momentum

Momentum is created through accumulating passion. This passion, along with focused intensity, creates momentum.  Best practices are a baseline.  And focused intensity is not an accident.  Without focus and momentum, pressures distract us from our priorities.  

Always Learning, Always Teaching

I have a natural sense of curiosity that drives continual learning.  I also have a sense of sharing that drives my desire to teach.  To provide the best service to my clients, I must always be learning and always be teaching.  Neither is possible without the other.